Are you a law firm owner or an attorney looking to grow your firm or solo practice? Even if you already have a pool of clients and other people engaged with your business, you still need marketing to thrive. Whether it’s a dedicated in-house marketing team, one-man marketing team, or outsourced marketing services, you’ll need people to determine and carry out concerted and intentional strategic marketing efforts tailor-fit to your business.
In this episode, Cassidy Lewis, CMO for Cooper Hurley Injury Lawyers, shares her expertise and talks about the importance of investing in strategic marketing to build your business. She discusses the value of referrals and how relationships with attorneys and firms — even competitors — can bring better results to your company. Cassidy also imparts valuable marketing advice for law firms and solo practitioners alike.
If you want to make the most of your resources and invest in strategic marketing for your firm, then...
You can spend hundreds of dollars on social marketing hoping to get phone calls. But what happens when there's no one to answer the phone when it rings? Having someone in the reception role is crucial to finding clients.
Bre Swanson of LEX Reception joins us in this episode to discuss the advantages of a reception service in expanding your business. She builds on her 13 years of expertise and explains how hiring a receptionist puts your firm in the top third of law firms. Bre also discusses the importance of looking after your employees and how to inspire them to be passionate about your firm's success.
If you are contemplating getting a reception service for your law firm, this episode might be for you!
With fast-paced work and an often-competitive environment, finding the right moment to invest big in your business can be tricky. How do you ensure you get high investment returns? The threat of failure looms above you when you have to make big decisions for your firm. But for today’s guest, there’s no “perfect time” to start strong.
Joining us in this episode of Profit with Law is Taylor Darcy, a California-based lawyer and the owner of Think Legal PC. He shares with us his career journey. Taylor also talks about why starting big and making cutthroat leaps can help you climb to the top faster.
If you are contemplating big moves for high investment returns, you’re in luck. This episode can guide you to make a better choice.
Weaknesses can be your strengths if you know how to use them. Problems like ADHD can make executing the right decisions to grow a business a significant challenge. However, with the right mentality and awareness, it can be an asset — albeit one difficult to harness.
In this episode of Profit with Law, we interview Dustyn Coontz, the owner and founder of Coontz Law — a criminal defense firm based in Lansing, Michigan. After being diagnosed with ADHD late in his life, he will share how he used this apparent weakness as a catalyst for catapulting his firm to success. We’ll also discuss the ins and outs of when and who to hire to grow a business successfully!
If you feel intrigued about how you can turn your weaknesses into a competitive edge and grow your firm, then this episode is for you.
There can be many reasons why a law firm owner will struggle financially and work 60-80 hours per week. The biggest one by far is because the average law firm owner is doing too many things to the extent of becoming counter-productive.
Operating a law firm is not a one-man show. You could be the most talented and effective leader, but that doesn’t matter when you can’t leverage your billable hours. Hiring people is an ideal option if you’re striving to increase your revenue or expand your law firm. How can you tell if it’s the right time to hire employees and determine which positions to fill?
In this episode, Moshe lays out why the progress of your law firm remains static. Then, as aspiring law firm owners, you’ll learn the essence of effective task delegation to free your time from non-billable work. Start paving your law firm’s path to success by hiring the right people at the right time.
If you want to know more about hiring...
Every year, law schools produce legal practitioners of great minds and integrity. However, the training and education they receive have little to do with business development. As a result, law entrepreneurs need to learn the fundamentals of how to grow a business from scratch — and the first step is shifting from having a lawyer mindset to how to be a business owner.
In this episode, learn how Craig Goldenfarb lays out the basic groundwork to make an enduring and successful law business. Craig Goldenfarb discusses the importance of growing and scaling your business and having a positive work culture.
Systems and processes are essential in every business. Without these building blocks in place, your business is bound to fall apart. Tasks, leads, sales, customer experience — your organization's operations hinge on these processes.
In this episode, we interview Daleele Alison, CEO and co-founder of RooksDM. We discuss designing efficient automated processes using the right technology tools. He details the key aspects that you will need to look into when outlining your business operations. We also discuss the points of opportunity where you can use technology tools to streamline workflow.
Here are three reasons why you should listen to this episode: