If you're feeling frustrated with your current marketing efforts, spending money on various tactics without seeing a significant increase in client acquisition or revenue, then you are not alone! It's time to switch things up and explore fresh strategies that can truly elevate your law firm's growth. Let's dive into some game-changing marketing approaches that could transform your business for the better.
In this podcast episode, Moshe Amsel and Bo Royal discuss the simple marketing secrets that will propel the growth of your law firm. From navigating the marketing budget, Google Ads, getting reviews, and conversion rate optimization, Bo covers it all.
Join us for an interview you don’t want to miss!
00:00 Introduction to Bo Royal
Bo shares his accidental journey into legal marketing and his motivation to bring digital marketing expertise to the legal space, highlighting his unique experience as a CMO of a large law firm.
06:00 Navigating the...
Do you want to skyrocket your law firm's revenue through Google advertising?
In this episode of the Profit with Law podcast, Moshe Amsel interviews Sasha Berson, a seasoned entrepreneur who has a proven track record of helping small law firms double their revenue in three years or less. Sasha shares valuable insights and strategies on Google advertising for law firms, delving into the intricacies of SEO, PPC, and LSAs. He emphasizes the importance of consistent investment in marketing and finding the right partner to navigate the complexities of Google advertising. He provides practical advice tailored to small law firm owners, highlighting the readiness for different Google marketing strategies and the mindset shift required for achieving growth and predictability. With Sasha's expertise and experience, this episode offers a wealth of knowledge and actionable steps for small law firm owners looking to leverage Google advertising to increase their revenue.
In this episode,...
In this episode of the Profit with Law podcast, Donna Serdula, the founder of Vision Board Media and LinkedIn-Makeover.com, joins Moshe Amsel to share her journey from viewing LinkedIn as a mere resume repository to realizing its potential as a powerful business tool. She emphasizes the importance of optimizing LinkedIn profiles to attract the right audience and increase visibility. Donna highlights the significance of consistent, valuable content creation and the impact of personal branding on professional visibility.
The conversation provides actionable advice on leveraging LinkedIn for business growth, making it a must-listen for small law firm owners and professionals looking to enhance their visibility and personal branding!
In this episode, you will be able to:
Do you want your law firm to gain more visibility and establish a stronger reputation within the legal industry? Wondering how to achieve that desired outcome? Look no further!
In this episode, our guest, Janet Falk, will reveal the key solution to help your law firm enhance its marketing strategy and ultimately increase its prominence and credibility in the legal field. With her wealth of knowledge and experience, Janet offers valuable strategies that can help you elevate your marketing game and achieve greater success
Don't miss out on this episode packed with actionable insights!
In this episode, you will be able to:
Do you want to create brand names that leave a lasting impression and captivate your audience?
You've been told that choosing a generic or dull brand name is the way to go because it's safe and won't offend anyone. But here's the truth: that approach is ineffective and can leave your business drowning in a sea of forgettable names. By playing it safe, you're missing out on the opportunity to create a brand name that truly resonates with your target audience and sets you apart from the competition. If you're searching for the solution to crafting impactful and memorable brand names, in this episode we have a guest expert, Alexandra Watkins, who will reveal the key tips and strategies for achieving the desired outcome of creating brand names that truly stand out. Get ready to unlock the secrets to developing brand names that leave a lasting impact and resonate with your target market.
In this episode, you will be able to:
As a law firm owner, you may be wondering about the future of marketing in the legal industry and what strategies can benefit your law firm. As the host of the Profit with Law podcast, I recently had the pleasure of hosting Tanner Jones, Vice President of Business Development for Consultwebs and host of the Law Firm Podcast. Our conversation was insightful, covering important topics that can help you navigate the evolving marketing landscape.
Meet Tanner Jones: A Marketing Guru in the Legal Industry
Tanner Jones has been working with lawyers for over 14 years and joined Consultwebs over a decade ago. His previous experience in the insurance business and human resources has been instrumental in his current role. Consultwebs focuses on digital marketing for law firms and has grown to over 130 clients across the country. Their mission is to help law firms grow their business and make a positive impact in their communities.
Agile Marketing: The Future of Legal Marketing
One...
Law firms of every size often need help with lead generation and conversion. Why? The phone is ringing, your receptionist is talking, and you're sending emails. So what's going on? What are lawyers doing wrong when it comes to marketing a law firm?
In this episode of Profit with Law, Philip Fairley joins us to discuss marketing a law firm — and you can use his methods for any business. Follow his journey as a business person in the tech and legal industry. Discover the necessities for marketing your services.
Tune in to learn what too many law firm owners miss when marketing a law firm.
How and what you advertise in your law firm makes or breaks your business. Potential clients will judge your firm based on what they see from your social media online presence. It’s not easy to engage with your target audience with a website alone. Engaging with your clients takes the right advertising.
In this episode, David Jasse joins us to talk about his work as a video marketing strategist with his team at DMJ Studios. He shares what it takes to create effective video content that can scale your business to new heights. He also discusses the importance of good advertising and effective and professional branding. With video marketing and the right advertising strategy, you can attract your target audience and scale your business.
If you would like to know more about video-targeted marketing strategies and when to implement them to scale your business, this episode is for you.
Learn about marketing and branding to scale your business.
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Conventional wisdom teaches that law firms and businesses need to get out there and market themselves — but is that the best way to get law cases? Showing possible clients what we can do for them requires more than advertising. We cannot acquire clients through authentic law office marketing strategies and tactics alone; we must earn them through trust. But how can people trust your firm if they aren't sure how you can assist them?
In this episode, we interview the CEO Lawyer, Ali Awad — Ali is a well-known social media expert and personal injury attorney. Ali shares that harnessing social media is all about legitimacy. It's not always about advertising; in fact, 90% of his content is educational. We also discuss how to align your business model with your purpose and build a growth strategy around it.
Here are three reasons why you...
Not all law firm owners understand that running a firm is not all about their practice. Law firms are businesses — good marketing is integral to its success. The problem is, not all law firms can afford to hire agencies and employ costly strategies. Our guest today shares that these methods are not necessary for new firms to be successful. A vital thing to figure out for your law firm is determining what marketing strategies apply best to your company.
In this episode, Mark Homer, the CEO and Founder of Get Noticed Get Found, joins us to share his journey from working in IBM to being a consultant for law firms and small businesses. He details what marketing strategies to try considering your comfort, time, and money. We also discuss the importance of having a CMO and why we need to invest in marketing to elevate your law firm to the next level.
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