There are various marketing strategies you can use to promote your message and services to your target clients. Thus, many law firm owners struggle with the burden of choice, often grappling with creating a marketing plan that serves their firm well. As you’ll learn, there really is no quick answer to this problem. Effective law firm marketing takes some trial and error, and the metrics you measure also matter.
Fortunately, there is help available. Experts like our guest today and law firm marketing agencies can take you to where you need to be with far less stress and more efficiency.
In this episode, Erik Olson of Array Digital joins us to discuss how you can make marketing work for you. He shares the six stages of a successful law firm marketing strategy and how you can use that to help you along your journey. Erik also imparts golden nuggets from his years of digital marketing experience and shares the value of experimentation in your search for the best strategy.