Create Trust with Simple and Authentic Law Firm Marketing with Ali Awad

Conventional wisdom teaches that law firms and businesses need to get out there and market themselves — but is that the best way to get cases? Showing possible clients what we can do for them requires more than advertising. We cannot acquire clients through law firm marketing strategies and tactics alone; we must earn them through trust. But how can people trust you if they aren't sure how you can assist them?

In this episode, we interview the CEO Lawyer, Ali Awad — a well-known social media expert and personal injury attorney. He shares that harnessing social media is all about authenticity. It's not always about advertising; in fact, 90% of his content is educational. We also discuss how to align your business model with your purpose and build a growth strategy around it.

If you want to change your law firm marketing to create genuine connections and develop visibility, tune in.

Here are three reasons why you should listen to this episode:

  1. Learn how to give real...
Continue Reading...

Understanding What Marketing Strategies are Right for You with Mark Homer

 Not all law firm owners understand that running a firm is not all about their practice. Law firms are businesses — good marketing is integral to its success. The problem is, not all law firms can afford to hire agencies and employ costly strategies. Our guest today shares that these methods are not necessary for new firms to be successful. A vital thing to figure out for your law firm is determining what marketing strategies apply best to your company.

In this episode, Mark Homer, the CEO and Founder of Get Noticed Get Found, joins us to share his journey from working in IBM to being a consultant for law firms and small businesses. He details what marketing strategies to try considering your comfort, time, and money. We also discuss the importance of having a CMO and why we need to invest in marketing to elevate your law firm to the next level. 

If you want to know what marketing strategies to use for your law firm’s growth stage, then this episode is for...

Continue Reading...

Strategize Your Content Marketing from Start to Finish with Adam Kosloff

No matter what specialty you have, you have a unique set of valuable knowledge and experience. As a firm owner, your firm is best served when you focus on, leverage, and build on your strengths. Now, content writing and content marketing may not exactly be your cup of tea, and that’s fine. You can outsource this service to get better results. You have options to choose from to save time, effort, and money. 

In this episode, Adam Kosloff joins us to talk about the different ways you can outsource your content writing. Adam also walks us through the system of creating content, and we talk about the importance of good content marketing in promoting your services.

If you want to know how content writing and content marketing can help you grow your firm, this episode is for you.

Here are three reasons why you should listen to this episode

  1. Learn your different options and the things you need to consider in content writing. 
  2. Understand the difference between content...
Continue Reading...
Close

50% Complete

Please join our mailing list to be updated.