ACTUALLY Close More Sales (Today) – with Kandis James

Most law firm owners think sales is just about talking to clients—but real growth comes from systems, strategy, and the right team. In this episode of Profit with Law, Moshe Amsel sits down with Kandis James, a sales expert for professional services, to reveal how law firms can close more clients, increase revenue, and scale their sales process without burning out the owner.

Whether you’re hiring your first salesperson or building a full team, Kandis shares actionable strategies for making your sales efforts predictable, profitable, and sustainable. You’ll learn how to improve conversion rates, structure your team effectively, transition from owner-led selling, and build trust that drives high performance across your firm.

If you want to stop spinning your wheels, close more clients, and grow your law firm with a system that works, this episode is a must-listen.

 

Episode Highlights

[00:00] Why intake is really sales in today’s law firm marketing landscape

[03:09] Discover how past client referrals fueled legal business growth

[06:28] Learn why improving your sales team boosts your firm’s marketing ROI

[08:34] How a small close rate increase powers massive revenue growth for attorneys

[09:17] Find quick wins to raise conversion rates using data-driven strategy

[13:20] Choose between attorney and non-attorney salespeople for optimal client intake

[15:28] Avoid legal risk: train sales teams to focus on client outcomes, not advice

[16:48] How lawyers can start improving their law firm’s sales process immediately

[17:58 Master effective follow-up to convert missed law firm leads into clients

[20:34] Overcome discomfort selling your own legal services with mindset shifts

[22:21] Transition from owner-led selling to scalable law firm sales teams

[27:51] Interview and hire salespeople who drive sustained business growth

[30:42] Use competitive strategies to motivate your law firm sales team

[32:25] Why ongoing sales coaching turns good law firm salespeople into great ones

[36:00] Build trust to unlock peak performance in your law practice’s sales team

[36:55] Listen to sales calls to quickly improve law firm client experience



Resources 

Book your FREE strategy session today!: profitwithlaw.com/strategysession

 

Take the Law Firm Growth Assessment and find out how you rate as a law firm owner! 

Check out our Profit with Law YouTube channel!

Learn more about the Profit with Law Elite Coaching Program here

 

Get Staffed Up

 

Connect with Kandis James: Website | Instagram | Facebook | LinkedIn

Online audiotraining Freebie- profitwithlaw.com/kandis

 

⏰It’s time to double your take-home pay and cut hours in ½.

Long hours, inconsistent income, and no clear path out of it are not fun revenue rollercoasters for any solo attorney.

In a free, 30 minute call, we help law firm owners with a proven roadmap to escape that cycle and build predictable growth.

In that growth call, get:

πŸ—ΊοΈ A custom 12-month growth roadmap for your firm

πŸ”ŽClarity on exactly what’s holding you back

πŸ“ˆ Step-by-step actions to create predictable, scalable growth

Book your free session before spots fill up (they go fast): https://profitwithlaw.com/strategysession

 

About Kandis James

Kandis is the founder of The Scaling Sales Formula and host of the SELL Like Your Business Depends on it Podcast. Kandis acts as the Fractional Head of Sales for multiple organizations and offers team and corporate training as well as programs designed for business owners to scale their sales.

Connect with Kandis James on her Website. You can also follow her on Instagram, Facebook and LinkedIn.

 

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