Being a woman in the legal field is no walk in the park. Unlike men, whose default is to advocate for themselves, working environments often force women lawyers into the backseat. However, you must remember that only you guide the trajectory of your career. You must foster your unique skills and advocate for yourself to build opportunities. Only in this way can you move the needle toward achieving your vision for your career, clients, and your legal community.
In this episode, Corinne Heggie joins us to shed light on the challenges and struggles women lawyers face in their profession. She highlights the value of building a profile outside the office and building your own book of business. Corinne also shares the best practices in seeking opportunities and the three things you must do daily to get business. Finally, she talks about her experience becoming a part of a bar association and how it helped her career.
If you want to know how to start advocating for yourself as a woman...
Law school taught you just about everything you need to know about practicing law, but there are also a lot of things you didn’t learn. One of these is navigating the marketing side of running a law firm. After all, a law firm is a business. Gone are the days when lawyers could only rely on word-of-mouth referrals. Today, learning to use the online space and optimizing a digital marketing strategy is key to establishing your law firm’s brand. The sooner you start digital marketing, the wider the audience reach you can attain.
In this episode, Annette Choti joins us to break down the ultimate digital marketing formula law firms must follow. She demystifies SEO and discusses the best practices for writing online content. Annette also shares the 5-step formula that can help law firms grow online and how digital marketing agencies can bring value to your business.
If you want to know how to optimize your firm’s content online, then this episode is for you.
We all know we need to have some form of lead generation to get clients. But with all the marketing strategies available, it’s not easy to know where to start. Our advice: work smart, not hard. Know what strategy will yield the most results and work from there. Make sure your investments are worth it so your law firm can keep growing.
In this episode, Ronnie Deaver from NoBull Marketing joins us to explain why Google My Business is often overlooked as a marketing strategy and yet yields the most call volume. He shares how reviews are critical to getting business — but not for the reason you might expect. He also demonstrates how marketing agencies like NoBull Marketing bolster lead generation without you personally working on marketing.
If you want to know more about how to be smart with marketing and get better lead generation using Google My Business, then this episode is for you.
If you’re struggling with time and your workload, hiring a virtual assistant might just be the best business decision you’ll ever make. While we often talk about hiring offshore talent and highlight the positive experience on the podcast, there are also some challenges and considerations you need to know before hiring a virtual assistant. For instance, would you benefit more from seeking the services of recruitment consultants, or should you look for, vet, and hire VAs on your own?
In this episode, Jaime Nacach, founder and owner of Virtual Latinos, joins us to talk about how virtual assistants can be a game changer for your law firm and why they are the future of the global workforce. He shares his insights on what you need to know before you hire virtual assistants.
Start freeing up your time to focus on what’s important with a team of capable and reliable virtual professionals.
If you want to know more about outsourcing and how to hire a virtual assistant, then...
We all know how busy law firms can get. You alone, as a lawyer and owner, can’t accomplish every single thing needed for trials and consultations. The whole firm needs to work together to make things happen. That said, it’s critical to have an efficient system in place to ensure that everyone gets all their tasks done seamlessly. A systematic law firm allows your employees to grow and helps you focus on being a better lawyer.
In this episode, premier DUI defense lawyer Jay Ruane joins Moshe Amsel to discuss the importance of systemizing your firm. He also delves into narrowing down your law niche and the key to honing your expertise. Jay shares actionable strategies you can immediately implement to start systemizing your practice. Finally, he introduces strategies and a tool he uses to attain efficiency with his time.
If you want to know more about how you can develop an efficient system for your firm, then this episode is for you!
Productive employees provide quality work and increase a firm’s efficiency and profitability. Hiring the wrong candidate is not only frustrating but also costly for your law firm. Thus, it is critical for you to establish a concrete hiring process.
In this episode, Geoff Hoatson joins us to talk about the importance of employing the right people for the benefit of your firm. He also provides helpful insights on the hiring process and how he grew his law firm through staffing.
If you want to learn how to hire the right people for your law firm, this episode is for you.
As business owners, there will be times when we’ll be ruled by self-doubt when taking risks. We need as much support as we can get and joining coaching programs can help in making us accountable and confident about our decisions. We don’t have enough hours in the day — if we want to increase revenue, we need to learn how to maximize our time.
In this episode, Becky Torres joins us to share how to increase revenue by hiring and charging more. She also talks about how being part of Moshe’s Elite Lawyers Group helped her become accountable, overcome her fears, and even achieve a 40% profit increase in her business.
If you want to know how to increase revenue by maximizing your time by hiring staff and pricing your services better, then this episode is for you.
Running a business can be overwhelming. It doesn’t matter whether your firm is big or small, there’s always something to do and worry about. For many attorneys and business owners, work concerns often take precedence over other matters. Often, even important things like health and family are the first to take a back seat. And it’s become even more hectic when the pandemic struck.
However, life is more than work and business. Finding a healthy balance is vital to you and your firm’s success.
In this episode, Joe Bravo joins us to talk about the importance of health and how to prioritize our time to balance all aspects of life. He also shares practical tips on and tools for effective time management.
If you are struggling with time management and want to foster better work-life balance, then this episode is for you.
How and what you advertise in your law firm makes or breaks your business. Potential clients will judge your firm based on what they see from your social media online presence. It’s not easy to engage with your target audience with a website alone. Engaging with your clients takes the right advertising.
In this episode, David Jasse joins us to talk about his work as a video marketing strategist with his team at DMJ Studios. He shares what it takes to create effective video content that can scale your business to new heights. He also discusses the importance of good advertising and effective and professional branding. With video marketing and the right advertising strategy, you can attract your target audience and scale your business.
If you would like to know more about video-targeted marketing strategies and when to implement them to scale your business, this episode is for you.
Law firm owners, particularly solo practitioners, may feel as if there isn't enough time to run their firm and practice law. Good marketing strategies are part of effective time management. It entails understanding what lead magnets to offer, how to automate your email newsletters, and optimizing your website to attract your ideal clients.
In this episode, Steven Richardson of Richardson Consulting Group and Richardson Law Firm walks us through his marketing techniques for content creation and email automation. We also discuss time and task management strategies, so you don't have to waste time checking your emails constantly.
If you want to improve your law firm's marketing strategies and maximize time efficiency, this episode is for you!