Are you a law firm owner or an attorney looking to grow your firm or solo practice? Even if you already have a pool of clients and other people engaged with your business, you still need marketing to thrive. Whether it’s a dedicated in-house marketing team, one-man marketing team, or outsourced marketing services, you’ll need people to determine and carry out concerted and intentional strategic marketing efforts tailor-fit to your business.

In this episode, Cassidy Lewis, CMO for Cooper Hurley Injury Lawyers,  shares her expertise and talks about the importance of investing in strategic marketing to build your business. She discusses the value of referrals and how relationships with attorneys and firms — even competitors — can bring better results to your company. Cassidy also imparts valuable marketing advice for law firms and solo practitioners alike.

If you want to make the most of your resources and invest in strategic marketing for your firm, then...

You can spend hundreds of dollars on social marketing hoping to get phone calls. But what happens when there's no one to answer the phone when it rings? Having someone in the reception role is crucial to finding clients. 

Bre Swanson of LEX Reception joins us in this episode to discuss the advantages of a reception service in expanding your business. She builds on her 13 years of expertise and explains how hiring a receptionist puts your firm in the top third of law firms. Bre also discusses the importance of looking after your employees and how to inspire them to be passionate about your firm's success.  

If you are contemplating getting a reception service for your law firm, this episode might be for you!

Here are three reasons why you should listen to this episode

1. Discover the importance of having an integrator in your law firm. 
2. Learn about reception service providers and how they can grow your law firm. 
3. Find out proven ways to set up a reception...

Gaining traction on social media and other websites is hard, especially if you do not know how to market your firm. With a pot of unique marketing strategies available today, expanding your firm’s authority and reputation in the digital era may be confusing as well. It’s a great thing experts in the field can always help you boost your brand in the most optimal way possible.

In this episode, Brendan Ruane, a website designer, digital marketing specialist, and founder of Light Switch Advisors, talks about how social marketing should not always be expensive, tiring, and time-consuming. He shares the dos and don’ts in social marketing, including various techniques he gained from working with an array of law figures and agencies.

If you want to know more about how you can propel your brand by boosting your social engagement the right way, make sure you tune in to this episode.

Here are three reasons why you should listen to this episode

1. Discover the first steps to...

Most lawyers start their own law firms with a lot of dreams and hopes for the future. But all too often, those dreams slowly fade away as the realities of owning a law firm set in. The truth is, it’s hard to run your own business and make it successful. But with some carefully planned systems and effort, you can create the law firm of your dreams.

Joining us in this episode of Profit with Law is John Fisher, a medical malpractice attorney and author. He shares his journey in building a law firm and the lessons and tips he learned to grow a successful firm. He also talks about the power of systems and processes.

Don’t miss this episode to gain valuable insights and bring your firm to new heights!

Here are three reasons why you should listen to this episode

1. Understand the importance of documenting your policies.
2. Learn how to grow your law firm and improve your business development.
3. Find out how to create processes and implement them in your firm.

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With fast-paced work and an often-competitive environment, finding the right moment to invest big in your business can be tricky. How do you ensure you get high investment returns? The threat of failure looms above you when you have to make big decisions for your firm. But for today’s guest, there’s no “perfect time” to start strong.

Joining us in this episode of Profit with Law is Taylor Darcy, a California-based lawyer and the owner of Think Legal PC. He shares with us his career journey. Taylor also talks about why starting big and making cutthroat leaps can help you climb to the top faster.

If you are contemplating big moves for high investment returns, you’re in luck. This episode can guide you to make a better choice.

Here are three reasons why you should listen to this episode

1. Understand why going all in at the start of its business leads to high investment returns.
2. Learn how to extend your values to build a culture of trust with your potential...

Anyone who runs a business or law firm can’t have the same setup forever. If you want to grow and achieve your financial dreams and have time for yourself, you need to start gathering the five key financial players into your team. You can’t do everything alone, and that’s not a bad thing. In fact, you can do so much more when you have the right people supporting you.

In this episode, Chelsea Williams returns to the show to discuss the five key financial players and how they all contribute to your firm’s financial strategy. She also talks about how to create good financial habits.

If you would like to learn more about achieving your financial goals through the help of these five financial players, then this episode is for you.

Here are three reasons why you should listen to this episode

1. Discover the role and responsibilities of the 5 financial players for better delegation and communication. 
2. Learn how to grow your team and achieve financial goals by...

There is a limit to the expertise of a lawyer. Cases involving industry-specific matters can be extremely complex without professional assistance. This is where an expert witness comes in. 

An expert witness is someone with specialized knowledge or skill in a particular field, such as a medical professional. Thus, an expert testimony typically involves the evaluation of a material fact presented in court proceedings. It is an expert witness's duty to give an impartial opinion on issues raised in the court within the scope of their expertise. 

In this episode, Stuart Reich joins us to give a glimpse of the work of a physician assistant expert witness in legal proceedings. He explains why a PA-to-PA review is critical in both plaintiff and defense cases involving physician assistants. He also highlights the weight of the geographical standard of care in medical malpractice cases involving PAs. Stuart then shares how he navigates between his legal reviews and medical...

Weaknesses can be your strengths if you know how to use them. Problems like ADHD can make executing the right decisions to grow a business a significant challenge. However, with the right mentality and awareness, it can be an asset — albeit one difficult to harness.

In this episode of Profit with Law, we interview Dustyn Coontz, the owner and founder of Coontz Law — a criminal defense firm based in Lansing, Michigan. After being diagnosed with ADHD late in his life, he will share how he used this apparent weakness as a catalyst for catapulting his firm to success. We’ll also discuss the ins and outs of when and who to hire to grow a business successfully!

If you feel intrigued about how you can turn your weaknesses into a competitive edge and grow your firm, then this episode is for you.

Here are three reasons why you should listen to this episode:

1. See how Dustyn turned his ADHD into a money-making advantage that will grow a business.
2. Learn how your business can...

As they say, money makes the world go round. Thus, it's critical to be smart about handling your finances — both personal and business. Correctly managing your money requires a well-crafted financial planning process; it allows us to step up our game as business owners and make informed decisions around our short-term and long-term financial goals. Financial planning empowers us to take control of where every last bit of our money goes to build the personal and business life we dream of. 

In this episode, financial advisor Wendy Brookhouse joins us to explain how to plan and manage your personal and business wealth as a law firm owner. She highlights the importance of beginning with the end in mind; it’s best to start as soon as possible in financial planning and investing. We also discuss shifting the perspective around getting credit, HR assets, risk assessment, overcoming money issues, and building good money habits. Your financial planning process is critical...

Whenever we pursue our entrepreneurial dreams, there’s always that administrative work that gets in the way of our management. Instead of focusing on building your business for growth opportunities, you spend a significant amount of time with micro-specialized work. By hiring assistants, you can drive your business forward and navigate through the redundant tasks that dim your entrepreneurial passion.

In this episode, Valerie Trapunsky, the CEO and founder of ChatterBoss, shares with Moshe Amsel the importance of having an assistant in a business. She talks about why successful people need assistants for their businesses to thrive. Finally, she explains the responsibilities that assistants may offer to ease your business processes.

If you’re interested in learning the advantages of hiring assistants, this episode is for you!

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