Master Your Business Development Plan with Steve Fretzin

Sales. What is your first reaction when you hear that word? For many law firm owners, it has the impression of aggressive selling and pitch meetings. However, we need to understand that law firms are a business, and sales is a key part of growth. It’s more than just selling; the sales process or business development is about building trust and relationships.

In this episode, Steve Fretzin joins us to discuss the value of having a business development plan in growing your firm. We talk about the importance of identifying your niche and target clientele. Steve also shares that people’s decisions are driven by different motivators. If we want to serve our clients well, we need to understand them down to these motivations. We need to know how to ask the right questions.

If you want to gain a deeper understanding of the importance of having a business development plan, then this episode is for you.

Here are three reasons why you should listen to this episode

  1. Understand the...
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Appreciating the Growing Pains in Your Journey to Success

Uncategorized Jun 02, 2021

As law firm owners, when we have challenges, it is easy to feel like the deck is stacked against you and nothing is going your way. When the truth is that the challenge you’re facing is actually making you the future firm owner you are trying to be.

 

Join Moshe Amsel on this solo episode as he makes the case for why challenges are good and simply growing pains in your journey to law firm success.




Resources mentioned:

 

This episode is sponsored by Smith AI. Curious how you can use a receptionist service at your law firm? Download the Smith AI free eBookAre you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists.



This episode is sponsored by Get Staffed Up. Start growing your team with virtual assistants that cost a fraction of in-office staffers. Learn more at profitwithlaw.com/getstaffedup.



Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/

 

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Building Better Attorney-Client Relationships through Your Firmā€™s Sales Process - Matt Spiegel of Lawmatics

Many lawyers are stuck in the mindset that legal outcome is all there is to fostering client relationships. However, being a competent, reliable, and trustworthy lawyer also means providing a good client experience, which can make or break your firm's success. Thus, you have to see the whole process of engaging clients from a business and sales standpoint. More than anything, you have to be there for them at every step of the sales process.

In this episode, Lawmatics founder and CEO Matt Spiegel join us in a conversation about engaging clients in the entire sales process. He shares the journey behind building Lawmatics and his transition toward legal tech. Matt outlines the three phases clients go through in a law firm and the role automated marketing plays throughout this sales process. He also offers excellent points on KPIs and the importance of understanding metrics for law firms.

If you want to know how to improve your sales through Lawmatics process and boost your customer...

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Cash is King, Flip the Script on Your Cash Flow with Mike Michalowicz

Uncategorized May 25, 2021

Mike Michalowicz is a world renowned best selling author and his book Profit First is the top of them all. The Profit First Professional organization’s tag line is “eradicating entrepreneurial poverty”.

 

Many firm owners keep putting the business, their staff and their clients first and have nothing personally to show for their hard work. This cycle never ends… until now.

 

Listen to this powerful episode and learn how to break the poverty cycle and begin taking your Profit First.




Resources Mentioned:

 

Are you ready to finally bring home lots of cash from your law firm?

Join the Law Firm Take Your Profits Training. Reserve your free spot now! https://www.profitwithlaw.com/takeyourprofits




Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/

 

To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].

 

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Strategize Your Content Marketing from Start to Finish with Adam Kosloff

No matter what specialty you have, you have a unique set of valuable knowledge and experience. As a firm owner, your firm is best served when you focus on, leverage, and build on your strengths. Now, content writing and content marketing may not exactly be your cup of tea, and that’s fine. You can outsource this service to get better results. You have options to choose from to save time, effort, and money. 

In this episode, Adam Kosloff joins us to talk about the different ways you can outsource your content writing. He also walks us through the system of creating content, and we talk about the importance of good content marketing in promoting your services.

If you want to know how content writing and content marketing can help you grow your firm, this episode with Adam is for you.

Here are three reasons why you should listen to this episode:

  1. Learn your different options and the things you need to consider in content writing. 
  2. Understand the difference between...
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To The Brand New Law Firm Owner

Uncategorized May 18, 2021

If you are thinking of starting your own law firm, you may be looking for advice on getting started. 

 

Recently, Moshe Amsel received a call from one such lawyer and he decided to share some advice with others in the same boat.

 

If you are an established firm, you probably still want to listen to this episode, perhaps you can find a missing ingredient in your journey.




Resources mentioned:

 

This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBookAre you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists.



This episode is sponsored by Get Staffed Up. Learn more at profitwithlaw.com/getstaffedup



Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/

 

To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].

 

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Work-Life Balance, Family Law, and How to Develop a Team with Elise Buie

How do you treat your team? Do you give them instructions for every single step of their day, or do you push them to take the initiative and plan their tasks for themselves? The best way to develop a team can be similar to raising a child. It's better to let them learn from their mistakes than to make things easy for them all the time.

In this episode, Elise Buie joins us to discuss how you can develop a team and let your children thrive and grow. When helping them gain ownership over their role and responsibilities, you can allow them to delegate their tasks to others. You have your strengths and weaknesses, so you hire people to complement your expertise. Your employees can benefit from this, too. 

If you want to know more about work-life balance and raising your team, then this episode is for you.

Three reasons why you should listen to the full episode:

  1. Understand that the core of learning how to develop a team is letting people thrive and grow on their own — not...
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Video Marketing in Just 2 Minutes a Day

Uncategorized May 11, 2021

Video is undoubtedly the medium that provides the greatest exposure and the best leads. So why isn’t everyone doing video for their law firm?

 

In this episode, Moshe Amsel addresses the biggest reasons that hold us back from getting started with video content. He then shares 5 steps to being a regular video producer in just a week, with the final step talking about the 2 minute a day video strategy.

 

If you're a time pressed law firm owner looking to produce the best content marketing strategy out there, then you definitely want to tune in to this episode.




Resources mentioned:

 

Join the 2 Minute Lawyer Video Challenge and Become a Video Content Producer in Just 5 Days. https://www.profitwithlaw.com/videochallenge

 

This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBookAre you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with...

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How to Resonate with Your Audience through Content with John Yaworsky

content creation podcast May 06, 2021

What comes to your mind when we say marketing strategy? You may think of your website, social media platforms, and your publicity materials. Here's something you might be missing: video. Before you say “We don’t need that!” think about the media landscape right now. Facebook, Instagram, TikTok, YouTube—all of these platforms utilize videos. You know the power of content creation, so why not tap as much of it as you can?

In this episode, award-winning producer John Yaworksy joins us to discuss how we can improve our marketing strategy with video. Learn to stand out, excel at content creation, and engage with your audience. John also recommends some tips on creating videos and how to be efficient in production. With purposeful content creation, you can keep people's attention. Let your clients feel cared for and give the best service that you can.

If you want to know more about creating purposeful video content, then this episode is for you.

Here are three...

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Why Do We Play Small?

Uncategorized May 04, 2021

If you want to succeed, you need to first understand why you have not succeeded so far. In this episode Moshe Amsel shares an exercise you can do to help identify what your success killer is. Every person has one. Overcoming that will unlock your greatness.

 

So, tune in and listen to this really short but amazingly powerful episode.



Resources mentioned:

 

This episode is sponsored by Smith.ai. Curious how you can use a receptionist service at your law firm? Download the Smith.ai free eBookAre you Lawyering or Laboring? 7 Steps for Running a Highly Productive Law Firm with Virtual Receptionists.

 

This episode is sponsored by Lawmatics. Go to www.lawmatics.com to book your personalized demo and learn how Lawmatics can help you grow your firm.

 

This episode is sponsored by Get Staffed Up. Learn more at profitwithlaw.com/getstaffedup




Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/

 

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