How to Manage Your Firmā€™s Online Presence and Attract Your Ideal Clients with Paul Mackiewicz
Every business owner wants to know what makes their clients tick. How do they discover, explore, and eventually end up choosing one option over another?
The answer lies in consumer behavior — a complex mix of individual psychology, external influences, and technology. And in the digital era, understanding how individuals interact with your brand is key to business success. Here’s the good news: you can hack consumer behavior through effective digital marketing.
In this episode, Paul Mackiewicz joins us to talk about the power of digital marketing in elevating your law firm. He shares practical tips on how to personalize your law firm and leverage modern tools to reach your target audience effectively.
Are you ready to unlock the power of digital advertising for your firm? Make sure you don’t miss this episode!
Here are three reasons why you should listen to this episode
- Learn how to personalize your law firm.
- Discover tips and tricks on to elevate your marketing...
Unleashing Your Teamā€™s Potential through Psychological Safety with Stephan Wiedner
It’s often said that teamwork makes the dream work. But what happens if your team members don’t feel safe voicing their ideas and speaking up about their concerns?
Achieving success in business isn’t just about assigning tasks and deadlines—it’s also about creating an environment where everyone can feel comfortable expressing themselves. In other words, psychological safety is key. But how do you create a workplace culture where employees are empowered to share opinions without fear of retribution or criticism?
In this episode, Stephan Wiedner joins us to talk about how to build psychological safety. He shares practical tips on how to foster psychological safety within organizations so that your employees can make their best contributions to your company’s success!
If you are struggling to get your employees to speak up but are unsure on how to go about building psychological safety, then this episode is for you.
Resources
- Do you want to...
How a Data-Driven Mindset Can Turn a Law Firm into a Successful Business with Kerri Coby White
Your business decisions today, whether big or small, compound over time. How you take advantage of the resources and data available to you now impacts the success of your law firm. As a business owner, you need to get behind new technology and strategies to ensure your firm keeps its trajectory toward your performance goals. One way to achieve this is through managing and tracking your data.
What will the legal industry look like ten years from now? For Kerri Coby White, it’s all about data. In this episode, she shares the importance of a data-driven mindset for a law firm owner. She also discusses how implementing data-driven strategies can optimize your systems. Kerri also talks about technology in the legal industry and working with specialists to take your business to another level.
Are you a law firm owner who is hungry for growth? Make sure you don’t miss this episode!
Here are three reasons why you should listen to this episode
- Discover how a data-driven mindset...
The 6 Stages of a Successful Law Firm Marketing Strategy with Erik Olson
There are various marketing strategies you can use to promote your message and services to your target clients. Thus, many law firm owners struggle with the burden of choice, often grappling with creating a marketing plan that serves their firm well. As you’ll learn, there really is no quick answer to this problem. Effective law firm marketing takes some trial and error, and the metrics you measure also matter.
Fortunately, there is help available. Experts like our guest today and law firm marketing agencies can take you to where you need to be with far less stress and more efficiency.
In this episode, Erik Olson of Array Digital joins us to discuss how you can make marketing work for you. He shares the six stages of a successful law firm marketing strategy and how you can use that to help you along your journey. Erik also imparts golden nuggets from his years of digital marketing experience and shares the value of experimentation in your search for the best strategy.
...
Grow Your Law Firm Through Data-Driven Decisions with Neal Goffman
Sure, you’re a law firm owner, but are you running your business like a CEO? In order to support your firm’s growth, it’s crucial to manage it as a business. And like every business out there, leveraging software and automation is one of the most game-changing moves you can make for your firm. Once you’re able to integrate the proper automation technologies into your firm, you’re set up for long-term success.
In this episode, Neal Goffman, CEO of GrowPath, joins us to discuss the importance of optimizing systems and data for your firm. He lays down some of GrowPath’s most powerful software solutions and how they help boost efficiency for law firms. Neal also delves into the biggest struggles law firm owners face today and shares insightful pieces of advice to overcome them.
If you want to learn how to scale your firm through software automation, then this episode is for you.
Here are three reasons why you should listen to this episode”
- ...
What You Need to Know About Bookkeeping for Your Law Firm with Danielle Hayden
Running a law firm is no easy feat. If you aim to grow and scale, it’s not really something you can do alone. Imagine catering to your clients’ inquiries and taking on cases, all while trying to crunch the numbers and make sense of your bookkeeping systems. It sounds tough because it is, but it doesn’t have to be that way. Law firm owners should not shy away from getting the necessary support to achieve their business goals.
In this episode, Danielle Hayden joins us to discuss the significance of accurate bookkeeping in making sound business decisions. Likewise, she shares various systems and services for implementing profitable financial strategies. Finally, she emphasizes the need to seek help to save time and keep your firm running smoothly.
If you’re a solo practitioner or law firm owner learning the ropes of bookkeeping and other accounting systems, this episode is for you!
Here are three reasons why you should listen to this episode:
- Discover...
Finding the Right Marketing Campaigns for Your Law Firm with April and Tyler Roberts
When do you know it’s time to invest in marketing? Your law firm’s long-term success depends on many factors, including marketing. You must know when and how to focus your efforts to connect with the clients you need to help.
In marketing, there isn’t a one-size-fits-all approach. You need to understand what campaigns will work for your law firm in its current timeline.
In this episode, April and Tyler Roberts, co-founders of NOMOS Marketing, join us. They discuss the importance of the when and how in marketing. They also share the importance of a holistic approach when marketing your law firm to clients.
Do you want to change your law firm’s growth trajectory with marketing? Then this episode is for you.
Here are three reasons why you should listen to this episode
- Discover when’s the right time to consider marketing as a way to grow your law firm
- Find out how marketing campaigns can elevate your law firm in the marketplace
- Learn about the...
Build a 90 Day Multi-Channel Content Strategy in 45 minutes with Mark Homer - Law Firm Growth Summit 2021 Excerpt
Here's a bonus episode for you! This episode is an excerpt from Mark Homer’s session at the 2021 Law Firm Growth Summit: Build a 90 Day Multi-Channel Content Strategy in 45 minutes.
When you leave this session, you will have a 90 day editorial calendar in 45 minutes. All built around repurposing 3-6 simple content ideas that you can execute quickly.
Resources mentioned:
If you enjoyed this excerpt from previous Law Firm Growth Summit, then you don't want to miss the next one in less than two weeks, December 5-7, 2022!
Register for the 2022 Law Firm Growth Summit here: https://lawfirmgrowthsummit.com/podcast
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
Cherry Garcia Beats Vanilla with Mike Morse - Law Firm Growth Summit 2021 Excerpt
Here's a bonus episode for you! This episode is an excerpt from Mike Morse’s session at the 2021 Law Firm Growth Summit: Cherry Garcia Beats Vanilla
Mike Morse discussed how to take your legal marketing and advertising from boring and unremarkable to outstanding and memorable.
Resources mentioned:
If you enjoyed this excerpt from previous Law Firm Growth Summit, then you don't want to miss the next one in less than two weeks, December 5-7, 2022!
Register for the 2022 Law Firm Growth Summit here: https://lawfirmgrowthsummit.com/podcast
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
Techniques & Technology to Get the Most Out of a Remote Team with Melanie Leonard - Law Firm Growth Summit 2021 Excerpt
Here's a bonus episode for you! This episode is an excerpt from Melanie Leonard’s session at the 2021 Law Firm Growth Summit: Techniques & Technology to Get the Most Out of a Remote Team.
Whether you're remote by choice or by circumstance you'll appreciate the Techniques and Technology presented in this session to keep your team running smoothly and to uplevel your productivity. Because the reality is that if you're trying to use "in office" procedures in a remote setting, you're making things harder than they need to be. Join us to learn how to take the challenges out of your remote operations.
Resources mentioned:
If you enjoyed this excerpt from previous Law Firm Growth Summit, then you don't want to miss the next one in less than two weeks, December 5-7, 2022!
Register for the 2022 Law Firm Growth Summit here: https://lawfirmgrowthsummit.com/podcast
Join our Facebook Community: ...
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Author
Moshe Amsel
Author
Moshe Amsel the host of the Profit with Law podcast is not an attorney. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful.
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