Get Your Clients from Contact to Consultation with Jan Roos
Sales and marketing in business are deeply connected. When one fails, profits and productivity zero out. But when problems in your business arise, do they come from sales or marketing? This is a critical distinction to make; no single solution fits everything.
In this episode, Jan Roos joins Moshe Amsel to discuss the different stages in the sales and marketing process: the contact rate, qualification rate, set rate, and consultation. Jan emphasizes that sales gaps occur when you don’t guide your leads to closing. You need to understand how the process works so that you can adjust your actions accordingly.
If you want to know more about fast-tracking your strategies for sales and marketing in business, then this episode is for you.
Resources mentioned:
Connect with Jan: LinkedIn
The Legal Marketing Fastlane by Jan Roos
The Law Firm Growth Podcast, hosted by Jan Roos
Work with Jan through Case Fuel
Want to attend a free estate planning course? Join the Double Your Case...
Who Is Your Next Hire
Deciding you need help is the first step. Figuring out who will help you, that’s the real challenge.
Many firm owners get this wrong and end up losing their own income in the sacrifice of hiring the next staff member.
Moshe Amsel breaks down the process to determine who your next hire should be.
Resources mentioned:
This episode is sponsored by Get Staffed Up. Learn more at www.getstaffedup.com/VIP
Episode 239 - When Is It Time To Hire - https://www.profitwithlaw.com/239
Episode 114 - Delegating to Freelance Lawyers with Kristin Tyler - https://www.profitwithlaw.com/114
Episode 122 - Virtual Paralegal Services with Jaclyn Foster - https://www.profitwithlaw.com/122
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - ...
Tighten Up Security and Protect Your Law Firmā€™s Data with Darragh Fitzpatrick
Some law firm owners may think that they have nothing much to worry about when it comes to digital security. They think their firm is too small, or perhaps that their people will be careful enough. But that is where they have it all wrong. The security landscape is continually changing. Today, IT is an essential part of any business, but it's very easy to overlook. Not many people try to understand it either, as they think it can be complex.
In this week’s episode, Darragh Fitzpatrick, managing partner at The Tabush Group, joins us to talk about what law firm owners need to think about when it comes to the technology they use. He discusses IT services and infrastructure to beef up security and protect your firm from cybercrime. Darragh also tells us what specific applications you should be using and how you can avoid committing the usual technology-related mistakes people make. Lastly, he shares a few tips and pieces of advice for smaller firms.
If you want to learn how to...
When Is It Time To Hire
Working on the weekends, answering phones, making collection calls, printing, scanning and collating are all examples of the many tasks that make you ask "Why did I start my law firm?"
The truth is, we all take too long to bring in help, the question is why?
In this episode, host Moshe Amsel uncovers the 3 psychological barriers to hiring and how to overcome them.
Resources mentioned:
Episode 237: Your Law Firm's Secret Weapon - https://www.profitwithlaw.com/237
Who Not How by Dan Sullivan and Benjamin Harvey - https://www.amazon.com/s?k=who+not+how&crid=33SJ4N7JTQ5QI&sprefix=who+not+how%2Caps%2C157&ref=nb_sb_ss_ts-doa-p_1_11
Who Not How Giveaway:
- Leave a rating and review in iTunes for the podcast
- Send a screenshot of the review to [email protected]
- We will send you the Kindle version of Who Not How
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a...
Understanding the Value of PPC Marketing for Your Firm with Adam Arkfeld
Marketing is often not a top priority for many lawyers or law firms. However, understanding why marketing is important is crucial for the growth of your firm.
If you’re searching for a marketing agency but are hesitant to invest a large sum right away, we have the perfect solution for you: pay-per-click marketing. It ensures that your investment yields value in the form of leads. From there, you just need to make sure that your intake process can take them from start to finish.
In this episode, Adam Arkfeld joins us to talk about how pay-per-click marketing works to generate leads, helping businesses grow their clientele. He also reminds us that marketing should be backed by a strong intake and follow-up process to show results.
If you want to know more about why pay-per-click marketing is important and valuable for your law firm, then this episode is for you.
Here are three reasons why you should listen to this episode:
- Discover the benefits of pay-per-click...
Your Law Firm's Secret Weapon
There are many inputs that can help your law firm grow, however, often we cannot implement that next step because we are afraid we are not ready. If you are torn between sacrificing your own income and time and making the next investment in your law firm, then you need to listen to this episode. Moshe Amsel, host of the Profit with Law podcast, shares one tool you have that doesn't require any extra effort, yet can solve many of the problems you face in your law firm growth. Tune in to learn what this amazing tool is.
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
Using Technology to Make the Legal Industry More Accessible with Ouriel Lemmel
As with all industries and professions, technology has completely transformed the way the legal industry works. Now, both lawyers and people seeking legal service can take advantage of various platforms and applications for their needs. This accessibility is highly essential in resolving common cases and in educating people about their rights. One of the most common of these cases people would encounter at least once in their life is having to pay for traffic tickets and parking tickets.
In today's episode, WinIt's co-founder Ouriel Lemmel joins us to discuss in detail how the platform works. He explains how both clients and attorneys can use WinIt for resolving concerns with parking and traffic tickets. Using Winit, you can determine if you pay for traffic and parking tickets or you fight them. Ouriel also talks about how they onboard attorneys on the platform, the pricing structure, and what drives people to use the app. Finally, he shares his insights about the role of...
Dealing With Negative Reviews
Reviews are becoming synonymous with personal referrals. We cannot ignore them any longer and it is time to begin focusing on our reputation management. In this episode, host Moshe Amsel reviews how to handle all kinds of reviews including good reviews, spam or fake reviews and finally bad reviews.
Resources mentioned:
Getting Over 1,000 Google Reviews with Sam Mollaei - https://www.profitwithlaw.com/049
The Ultimate Guide to Responding to Positive and Negative Google Reviews - https://blog.hubspot.com/service/respond-to-google-reviews
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
Protecting Your Law Firm Against Cyber Attacks with Tom Lambotte
We all work hard to create a successful practice. We're busy generating leads, building our reputation, and providing excellent service to our clients. However, you might be overlooking one crucial component of your business: cybersecurity. Cyber attacks today have become much more sophisticated, and they're continually evolving. Thus, you cannot merely hope to avoid being targeted. You need to take action to protect your business now.
In this episode, cybersecurity expert Tom Lambotte joins us to discuss the threats we face with cyber attacks today. He discusses ransomware, phishing, and how you can protect yourself against both. Tom also shares how a lack of awareness, time, clarity, and implementation leads to weak security. Many law firm owners don't realize their need for cybersecurity until it's too late. Don't wait until cyber attacks today ruin your entire practice.
If you want to know more about protecting your business from cyber attacks today, then this episode is for...
Consistency
When we think about the key to success, all kinds of advice comes to mind. However, there is one ingredient that trumps all others - consistency.
Listen to this episode where Moshe Amsel shares examples of consistency and why it is so important as well as a strategy you can implement to become more consistent with your business growth.
Join our Facebook Community: https://www.facebook.com/groups/lawfirmgrowthsummit/
To request a show topic, recommend a guest or ask a question for the show, please send an email to [email protected].
Connect with Moshe on:
Facebook - https://www.facebook.com/moshe.amsel
LinkedIn - https://www.linkedin.com/in/mosheamsel/
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Author
Moshe Amsel
Author
Moshe Amsel the host of the Profit with Law podcast is not an attorney. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful.
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